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Santa Clausification (proper gerund)

  1. to soften the image of someone who was once known as an agitator, but whose reputation must be softened to appeal to the masses

Origin: as far as The Heroes care, Dr. Cornel West said it (via videotape) on the April 10, 2008 episode of The Colbert Report

Example: in his day, Martin Luther King Jr. was considered dangerous by the FBI, so much so, they had a file on him, but after the Santa Clausification of his reputation, modern American children see him as is a cute, jolly, round figurine (see picture at right).Episode #378

See AlsoEdit

"Santa Clausification"
is a part of's dictionary, "Watch What You Say". For the full dictionary, click here.

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