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Reverse Endorsology (political tactic)
- to not give your endorsement of a candidate if you are unpopular with the candidate's opponents
Reverse Endorsology™ 2008 Stephen Colbert, All Rights Reserved.
This catchphrase was coined by America's newsman, Dr. Stephen T. Colbert, DFA, anchor of the greatest news program ever, "The Colbert Report".
Used with permission, The information contained in this Dr. Stephen T. Colbert, D.F.A Official Trademarked Catch Phrase™ may not be published, broadcast, rewritten or redistributed in any form without the prior written authority of Viacom.