Ars Technica points to a scientific analysis of the Colbert Bump: http://arstechnica.com/news.ars/post/20080814-the-colbert-bump-is-realat-least-on-one-side-of-the-aisle.html It turns out only Democrats benefit from the Bump, but they benefit in statistically significant ways. Someone more in tune with this wiki's spirit should probably integrate this into the article.